Bootcamp for the User Experience Team of One

A one-day workshop with UX expert Leah Buley, author of The User Experience Team of One: A Research and Design Survival Guide.


Wed, April 25, 2018
8:30a – 5:00p
Widen Enterprises, 6911 Mangrove Ln, Madison, WI
$399 regular
$249 nonprofit/gov
$99 students



What is a UX team of one? It’s anyone who must drive a human-centered design process in an organization with competing priorities or little awareness of the value of user experience design. Are you the “UX person” on a small team? Then you’re a UX team of one.
Even if your organization has significant user experience resources but still find yourself facing challenges on a cross-functional team, you need to an effective UX team of one. This workshop is a crash course in processes, methods, and clever workarounds for UX teams of one.


Who is this workshop for?


  • User experience professionals working in-house embedded within marketing teams, development teams, etc.
  • People with non-UX job titles who are crossing over—doing increasingly more UX work
  • UX freelancers and contractors who work with clients who don’t have large UX teams
  • People who are interested in starting out in the field of user experience


What will you learn?


  • Quick and effective methods for every point in the UX process, from planning a project to validating designs
  • Common team of one situations and how to deal with them
  • Soft skills for gaining buy-in, conquering conflict, and communicating your work


Workshop Agenda


Part 1: The UX Process—in Theory and in Practice

We will start the day by looking at the foundations of user experience. What does a recommended UX process look like? And how does that process really need to adapt and evolve when you’re a team of one?


Part 2: UX Methods Adapted for a Team of One

With a high level understanding of the UX process, we’ll now dig into specific methods that are suitable or tailored for a UX team of one situation. We’ll familiarize ourselves with a toolbox of methods and get hands on practice in several of them.


Part 3: Common Situations for UX Teams of One and How to Manage Them

In this section we will have a frank and honest conversation about the challenges that UX teams of one may face. We will learn about useful techniques for overcoming them.


Part 4: Your Personal UX Roadmap

We will conclude the day by reflecting on how you intend to put these new tools into practice in your organization in the short term and the long term. We will reflect on how you would like your organization and your own personal UX practice to evolve and develop a roadmap for how to get there.


Workshop facilitator

Leah Buley
Leah Buley

Leah Buley is a veteran of the experience design industry, a former Forrester analyst, and the author of the book The User Experience Team of One. Bridging the roles of practitioner and analyst, Leah can help a company evaluate where it stands competitively with respect to design, and then turn around, roll up her sleeves, and help its teams do the hard work.


Leah spent 15 years in the design field as a UX practitioner (though she got her start as an opinionated web developer). Her past work spans agencies, startups, and Fortune 100 companies. Leah was previously a principal analyst at Forrester, researching the evolving role of design in business. Prior to that, she worked as a design strategist in the design innovation group at Intuit, one of the forerunners in making design thinking a cultural competency. Before Intuit, Leah was a lead experience designer at Adaptive Path, a pioneering user experience and service design consultancy, working with clients in financial services, healthcare, social media, and consumer products.


Leah writes and speaks regularly at conferences such as SXSW, UX Week and UX London. Her talks and workshops have a reputation for being high-energy, hands on, and just a little bit quirky.


When she’s not working, Leah can usually be found at the dog beach or the playground. Sometimes she even brings along her dog and her son.


Workshop Partners