Now in its second year, Better by Design is a conference dedicated to sharing new and proven approaches to solving problems with design, innovation and creativity.

 

The conference aims to bring together a dynamic community of design-minded folk–developers, content creators, leaders, and designers–to share ideas and make connections.

 

Better by Design is supported by the University of Wisconsin-Madison and founded by Madison-based user experience designers Jessica Jones, Kavitha Krishnan, and Phyllis Treige.

 
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Frequently Asked Questions

Madison, Wisconsin

Lakes! Farmers markets! Microbrews!

What’s not to love?

 

Situated at the center of the beautiful University of Wisconsin-Madison campus, in the heart of a vibrant Midwestern city, you can:

    • Kick back and catch a free show at the Memorial Union Terrace
    • Explore State Street and Downtown Madison on foot
    • Stay an extra day to eat your way through one of the country’s largest producer-only farmer’s markets, the Dane County Farmer’s Market
    • If beer’s your thing, take a microbrew tour by bus with Hop Head Tours (every Thursday)
    • Check out all the excellent tech stuff happening in Madison during Forward Fest