Why we need to think beyond the website

 

“Words have power. What starts out as a sound, ends in a deed.” – Abraham Joshua Heschel

 

Does calling something a “website” limit our imagination before we even begin building it? Does that one word blind us to what’s really possible?

 

Because our door to the Internet is no longer just a browser, we need to think beyond the website and fully embrace integration. Our path to a more functional digital world may begin by changing a single word.

 

Better by Design Speaker Brian Hawkins

Brian Hawkins

Communications Officer, Artistic and Technical Strategy
Indiana University